Sony launched a special Press Kit in Europe in late 2010 to demonstrate the functions of the PSP camera with video games: EyePet & Invitzimals The Shadow Zone.
This Kit is made up of a cardboard box with bright engraving and in relief of a very high quality, it is much larger than it looks to simple sight, the measurements are 20cm high, 21 long and 4.7 wide.
The flap has a magnet that allows you to open the kit, when you open it at the top you can find the camera next to your instruction manual and a promotional DVD. At the bottom we have two sections that we can access by deploying the cardboard, to the left we have the EyePet section with a cardboard disk that includes the code to download the game and its accessory. On the right is the Shadow Zone Invizimals section along with your cardboard disk with the code to download the game and the accessory to play.
The quality of this kit is amazing and has many details. There is another variant that is exactly the same but came without cardboard disks and brought physical UMD disks.
